Building Brand with Social Media: How Starbucks Does It and What They’ll Do Next
When
Nov 11, 2009 11:30 am - 1:30 pm (Wednesday)
Where
Washington Athletic Club, 1325 Sixth Avenue, Seattle, WA 98101 (map)
1325 Sixth Avenue
Seattle, WA 98101-2304
Seattle, WA 98101-2304
47.6093972
-122.3328195
What
Find out how to step up your social media strategy from a company that’s thriving in the social media space: Starbucks. By moving from experimenting with social media to actively in...
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Event details: Building Brand with Social Media: How Starbucks Does It a...
Description
Find out how to step up your social media strategy from a company that’s thriving in the social media space: Starbucks. By moving from experimenting with social media to actively incorporating it into the company’s brand marketing plans, Starbucks has become the most popular brand on Facebook, with more than 4.1 million fans.
Starbucks’ Official Tweeter Brad Nelson will reveal how the company’s social media initiatives are intimately coordinated with traditional media. You’ll find out how the company translates its story though digital media, using it to listen, gather feedback, answer questions and launch new products and promotions. Brad will deliver practical advice and proven techniques for making stronger connections with customers.
Register online at www.psama.org or call 206-623-8632.
Starbucks’ Official Tweeter Brad Nelson will reveal how the company’s social media initiatives are intimately coordinated with traditional media. You’ll find out how the company translates its story though digital media, using it to listen, gather feedback, answer questions and launch new products and promotions. Brad will deliver practical advice and proven techniques for making stronger connections with customers.
Register online at www.psama.org or call 206-623-8632.
Cost
Fee: PSAMA Members ($38), Non-Members ($50), Students ($38)Links
- None specified.
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