TiE INTERNET SIG: The Online Advertising & Social Media Marketing Summit

The Online Advertising and Social Media Marketing Summit

Businesses large and small face new challenges from the current
global economic slowdown. With Microsoft Bing / Yahoo Search
coming together, smaller ad networks and advertising startups
must deliver real value or merge to survive. Consumer attention
online continues to shift, with the emergence of Twitter and
rapid growth of Facebook and online video. Whether you are an
advertiser, website owner, online retailer, social applications
developer or an entrepreneur preparing to launch a new internet
company, you need to know what shifts are underway in the world
of online advertising and social media marketing. TiE's Internet
SIG has put together a productive half-day program where you will
learn how to use advertising, affiliate marketing, real-time
streams, social media marketing, online lead generation and other
methods to grow your business, acquire new customers, increase
product sales and affiliate revenues.

SCHEDULE

noon to 1:00 PM - Registration, Networking, Lunch

1:00 to 2:30 PM - ABCs of Brand Advertising

2:45 to 4:15 PM - Performance Advertising & Affiliate Marketing

4:30 to 6:00 PM - Viral Marketing/Social Media Marketing and The
Advertising/Social Media Clinic

6:00 to 7:00 PM - Networking, Wine, and Food

7:00 to 8:30 PM - Panel Discussion: "Trends in Online Advertising
and Social Media Marketing"

Event Host: Mani Iyer

Moderator: TBD

Panelists: TBD

Online registration closes at 12:00 noon of the day of the event.
All registration fees are non-refundable and no credit is offered
for cancellations.