Writing for the Web
Dec 1, 2009 9:00 am - 4:00 pm | Tuesday
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University of Minnesota, Twin Cities
Affectionately referred to by locals as the "U" or "U of M", The University of Minnesota is a large university with several campuses spread throughout the U.S. state of Minnesota. There are fo... (View all University of Minnesota, Twin Cities events) Book HotelStart the conversation
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Event details
Writing for the Web at University of Minnesota, Twin Cities
When writing for the web, "less is more." That's because users don't read web sites; they scan and select the information they seek. As a writer, reader, or approver of web copy, you will learn the top ten tips for writing good web copy, content development planning, audience focus, content organization that facilitates scanning, web navigation principles, and effective use of headings, titles, labels, and hyperlinks. You are encouraged to bring web copy samples. This is not a web development course.
Following this course you will be able to:
- Understand how people really use the web
- Take a marketing approach to web copy
- Plan effectively for web content
- Incorporate tenets of good web writing
- Apply principles of web navigation and organization
For more information, please contact:
Information Center
cceinfo@umn.edu
(612) 624-4000
www.cce.umn.edu/professionaleducation
Links
- [Info] Event Details @ umn.edu
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