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METHOD:PUBLISH
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X-WR-CALNAME:BMA BRANDING RT: Listening to the Customer Voice--How Cus
	tomers Are Shaping The Brand in San Jose at Scott's Seafood - Eventful
BEGIN:VEVENT
DTSTART:20090107T083000
DTEND:20090107T100000
DTSTAMP:20090131T165041Z
SUMMARY:BMA BRANDING RT: Listening to the Customer Voice--How Customer
	s Are Shaping The Brand
DESCRIPTION:  Listening to the Customer Voice: How Customers Are Shapi
	ng The Brand In today's complex marketing world where the internet giv
	es voice to customers experience in real time brands can thrive or die
	 by customer feed back. Listening and managing your brand with the cus
	tomer in mind is critical to customer loyalty and to building products
	 and services that differentiate your companiy in this fast paced cons
	umer-driven culture. At the Wednesday January 7th\, NorCal BMA Brand R
	oundtable\, Steven Donaldson of RadiantBrands will discuss some of the
	 latest trends on how brands are being shaped by the customer. From Ye
	lp\, to CRM systems loyalty programs\, to near real time feedback from
	 customers on social networking software and blogs---see the how the c
	ustomer's voice rules. Following the presentation\, the floor will be 
	open for discussion of the customers voice leading the development of 
	brands and products. Come find out what you need how you can tap your 
	consumer's mind. About Our Moderator: STEVEN DONALDSON is a principal 
	and founder of RadiantBrands\, formerly BGDi. He has over 20 years exp
	erience in developing strategy and creative for corporate\, technology
	 and consumer and non-profit brands such as Ask Jeeves\, HP and Chevro
	n\, Pet Food Express\, and Wells Fargo. RaidantBrands is a leading bra
	nding agency based in the San Francisco area. It focuses on developing
	 strategy\, naming\, and creative execution of brands in print and on 
	the web with clients from start-ups to Fortune 500 firms across the U.
	S. RSVP: To help the restaurant hostess plan appropriate seating\, ple
	ase RSVP to Steven Donaldson no later than 3:00 pm on the Tuesday befo
	re the meeting. ~~~~~ Welcome Non-Members Free to BMA Members\, plus y
	our own breakfast tab. $15 for non-members\, plus your own breakfast t
	ab. RSVP:To help the restaurant hostess plan appropriate seating\, ple
	ase RSVP to Steven Donaldson no later than 5:00 pm on the Tuesday befo
	re the meeting. \n
LOCATION:Scott's Seafood @ California, United States
SEQUENCE:1233420641
UID:E0-001-018625958-1
URL:http://eventful.com/E0-001-018625958-1
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