BEGIN:VCALENDAR
METHOD:PUBLISH
CALSCALE:GREGORIAN
PRODID:-//EVDB//www.eventful.com//EN
VERSION:2.0
X-WR-CALNAME:BayCHI Usability Eng BOF: Research Traps in San Jose at I
	ntuit Campus - Eventful
BEGIN:VEVENT
DTSTART:20080916T180000
DTEND:20080916T200000
DTSTAMP:20080928T153918Z
SUMMARY:BayCHI Usability Eng BOF: Research Traps
DESCRIPTION:  6:00-6:30 pm Light refreshments and socializing 6:30-8:0
	0 pm Research Traps: 7 ways of thinking that keep you from doing great
	 customer research Wendy Castleman Research isn't easy... it takes tho
	ught and practice. This talk will focus on common traps that we fall i
	nto when designing\, conducting and analyzing user research. These tra
	ps are ways of thinking that get in our way and limit the impact of ou
	r research. Come to the talk to learn what they are\, when they happen
	\, and how to avoid them. Wendy Castleman is a Principal User Research
	 Scientist with Intuit. She is a psychologist who has over eighteen ye
	ars of research and teaching experience in the area of human cognition
	 and user research. She is an advocate of design thinking and has deve
	loped robust processes and produced substantial increases in product u
	sability in both large and small technology companies. Wendy previousl
	y worked as a user researcher at Remedy Software\, Peregrine Systems\,
	 Motorola\, Certive\, Lucent and Philips Consumer Communications. She 
	received her Ph.D. in Cognitive and Perceptual Psychology from the Uni
	versity of Texas at Austin. \n
LOCATION:Intuit Campus @ California, United States
SEQUENCE:1222616358
UID:E0-001-014932691-2
URL:http://eventful.com/E0-001-014932691-2
END:VEVENT
END:VCALENDAR